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https://studiobaram.co.il/wp-content/uploads/2025/01/s.jpg1000914Background: Established in 1980 by Arik Rod and now led by his sons, Yaniv and Itay, AY Group specializes in comprehensive supply chain management, serving sectors such as defense, medical, IoT, and homeland security. Challenge: As AY Group expanded its services and targeted new markets, it became clear that their existing brand identity no longer ...